An Evening of Fashion with F&F

In celebration of British-inspired fashion label F&F arriving in Rochester, residents were invited to an evening of fashion, beauty, food and giveaways on September 22nd. The free event was held from 6:00 p.m. to 8:00 p.m. at the West Circle Drive Hy-Vee located at 4221 W. Circle Drive NW in Rochester and attracted more than 100 shoppers and fashionistas.


Customers enjoyed browsing the latest F&F autumn clothing styles, received a fresh new fall look from local BB Makeup Cosmetic Bar artists and dined on our chef-prepared hors d’oeuvres while being entertained by KROC 106.9 FM DJ Samm Adams.

Gift bags were handed out to the first 125 guests, with 25 attendees receiving a $25 F&F gift card. One lucky customer received the grand prize of a $250 gift card in her swag bag.
Hy-Vee is the first Midwest retailer to feature the British-inspired international fashion label, which offers an affordable, quality clothing line for men, women and children. The West Circle Drive Hy-Vee is the third Hy-Vee store to offer the fashion line for its customers. In 2016, F&F locations also opened inside Hy-Vee stores in Lakeville, Brooklyn Park and Eagan, Minnesota.img_2801-2


For more information, visit the F&F at Hy-Vee Facebook page and for upcoming F&F events in Rochester, visit your West Circle Hy-Vee Facebook page.