Balloon Brigade Brings Smiles Beyond the Aisles

Not everyone is lucky enough to be home for the holidays.  That was the inspiration behind Hy-Vee img_565511Rochester’s Balloon Brigade.

The goal was to deliver 1,000 balloons to children undergoing treatment in our community. The good news is that we surpassed that goal.

December 1 through December 11, customers were invited to donate a balloon valued at $5, $10 or $15 at checkout.  Then, on December 19, a team of Hy-Vee helpful smiles delivered a grand total of 1,467 balloons to children at Mayo Clinic, St. Mary’s Hospital and Ronald McDonald House.

The reactions were priceless and the smiles were absolutely contagious.  What a simple way to spread cheer this holiday season. 

We are so thankful for the generosity of Hy-Vee customers who made this happen and we look forward to an even bigger Balloon Brigade next year.

Check out the footage here:

http://www.kttc.com/story/34090101/2016/12/19/balloon-brigade-lifts-the-spirits-of-pediatric-patients

http://kimt.com/2016/12/19/lifting-spirits-one-balloon-at-a-time/ 

Plus, more photos from the Post-Bulletin:

http://www.postbulletin.com/news/local/balloon-brigade/collection_4ec5a806-c625-11e6-8095-0f5cfc2fb10e.html

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